An Amul distributor (also called a stockist or C&F agent) is responsible for storing and supplying Amul products to:
- Retailers and grocery shops
- Amul parlors and outlets
- Supermarkets and wholesalers
- Institutions (cafes, hotels, schools, etc.)
एक Distributor के रूप में, आप सीधे उपभोक्ताओं को नहीं बेचेंगे, लेकिन एक निर्धारित क्षेत्र के भीतर B2B लॉजिस्टिक्स और थोक आपूर्ति को संभालेंगे।

Investment Required for Amul Distributorship :
Expense Head | Approximate Cost |
---|---|
Security Deposit (Refundable) | ₹3 – ₹5 Lakhs |
Warehouse Setup | ₹5 – ₹8 Lakhs |
Cold Storage Equipment | ₹4 – ₹6 Lakhs |
Delivery Vehicles (optional) | ₹5 – ₹10 Lakhs |
Initial Stock Purchase | ₹5 – ₹10 Lakhs |
Total Investment | ₹20 – ₹35 Lakhs+ |
सुझाव: आप प्रारंभिक लागत कम करने के लिए गोदाम स्थान किराया पर ले सकते हैं।
ROI & Monthly Income from Amul Distributorship :
Factor | Estimated Range |
---|---|
Monthly Turnover | ₹20 Lakhs – ₹1 Crore+ |
Average Distributor Margin | 3% – 8% (varies by product) |
Monthly Profit (Net Income) | ₹60,000 – ₹3 Lakhs+ |
ROI Period | 12 – 24 Months |
Margin by Product Category:
1. दूध और दही: 2% – 3%
2.मक्खन, घी, पनीर: 5% – 8%
3.आइसक्रीम और फ्रोजन आइटम: 15% तक
4.चॉकलेट, मिठाई, beverages : 8% – 10%
Eligibility & Requirements :
🔹 Basic Requirements:
- Age: 21+ years
- Preferably have experience in FMCG, distribution, or retail
- Ability to invest ₹20+ Lakhs
- Warehouse: 1000–2000 sq. ft. with cold storage (or capacity to install)
- Delivery setup (owned or outsourced)
🔹Documents Needed:
- PAN & Aadhaar
- GST Certificate
- Bank Statement (last 6–12 months)
- Rent agreement or property papers
- Trade License & FSSAI license
- Passport-sized photos
How to Apply for Amul Distributorship :
चरण-दर-चरण प्रक्रिया:
1. अमूल की आधिकारिक वेबसाइट पर जाएं
https://amul.com/m/amul-franchise-business-opportunity
2. फ्रैंचाइज़/वितरक पूछताछ फ़ॉर्म भरें
- “Distributorship” चुनें या संदेश बॉक्स में अपना इरादा निर्दिष्ट करें
- नाम, स्थान, संपर्क और व्यावसायिक विवरण प्रदान करें
3. Alternatively, Email Directly
- Email:
franchise@amul.coop
- शामिल करना:
- वह शहर/जिला जिसमें आप काम करना चाहते हैं
- व्यावसायिक पृष्ठभूमि और निवेश क्षमता
- Warehouse availability
4. अमूल के अधिकारी आपसे संपर्क करेंगे
- They may ask for a meeting, site inspection, and document submission.

अमूल क्या प्रदान करता है :
- Initial training & operational support
- Product catalogs, rate cards
- Billing & inventory software
- Support with cold storage specifications
- Marketing and branding materials
Advantages of Amul Distributorship :
- Trusted brand with high demand
- Multiple product categories = diversified income
- Repeat business from retail buyers
- Low marketing cost due to brand pull
- Scalable if managed professionally
चुनौतियों के प्रति सचेत रहें :
- Competitive (some areas already saturated)
- High working capital requirement
- Need for efficient logistics & cold chain management
- Late payments from retailers (cash flow risk)
- Perishable goods = risk of spoilage without proper storage

सारांश – क्या अमूल डिस्ट्रीब्यूटरशिप लाभदायक है?
Criteria | Summary |
---|---|
Brand Trust | ✅ Extremely high (India’s top dairy brand) |
Investment Required | ₹20 – ₹35 Lakhs+ |
Monthly Income | ₹60K – ₹3 Lakhs+ |
Break-even Point | 12 – 24 months |
Scalability | ✅ High with proper management |
Risk Level | Medium (due to logistics & perishables) |
Want Help With?
- Sample business proposal for Amul distributorship
- A profit/loss calculator (Excel sheet)
- Draft application email to Amul
- Find out if your district is available for distributorship
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